IQOS / LOQI
Festival Activation

We were asked to come up with an engaging festival activation for several big festivals in germany.

Together with LOQI we designed three bags that are themed towards special flavours of the iqos world and can be customized by festival visitors that got entrance to the activation module. 

The outcome were bespoke bags, that carried textile stickers, from the toolbox graphic selection that were available on location.

Our on lacation task to assist visitors, guide them through the process, and supervise the activation module.

Executive Team

Vecihe Yavuz 
Ayse Yavuz
Lars Kampf
Magdalena Probst
Jan-Hendrik "Woern" Werner

Creative Direction

Jan-Hendrik "Woern" Werner